There are many reasons!
First, Chinese is the language of Nearly 1/4 of the World's Population. Speakers of Chinese not only live in China, Taiwan, and Singapore, but also spread throughout Southeast Asia, North America, and Europe, where large Chinese communities congregate. Chinese people today have been playing increasingly important roles worldwide.

Second, learning Chinese is an extraordinary and agreeable experience through which you can immerse yourself in a different culture. Unlike most languages, Chinese has a unique ideographic writing system, which provides visual comprehensibility. The grammatical structure of Chinese is not only logical, but also pragmatic, related to the particular way of Chinese thinking. Knowledge of the written language opens up the culture of one of the world's oldest civilizations.

Third, traditional Chinese culture, from Confucianism and Chan Buddhism to martial arts and Chinese cuisine, has an enormous influence on East and Southeast Asian nations. Chinese culture has also greatly inspired the western world through Marco Polo, G. W. Leibniz, Max Weber, Franz Kafka, Andre Malraux, Bertolt Brecht, Ezra Pound, and Luis Borges, among others.

Last, but not least, the People's Republic of China currently boasts the fastest growing economy in the world and is widely regarded as the potentially biggest global market in the twenty-first century. Proficient speakers of Mandarin Chinese will find jobs in various fields such as business, government, international relations, information technology, tourism, education, translation and much, much more.